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Head-to-head Updated

Goodyear Wrangler Fortitude HT vs Michelin Latitude Tour — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

Latitude Tour leads, 67–64 Narrow edge

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Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 64

    Dry

    Latitude Tour +5
    69
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6270
  2. 64

    Wet

    Latitude Tour +6
    70
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6170
  3. 66

    Snow

    Level
    66
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6363
  4. 66

    Comfort

    Latitude Tour +1
    67
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6464
  5. 67

    Noise

    No comparison
    –
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online67–
  6. 64

    Treadwear

    Latitude Tour +1
    65
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6264
  7. 63

    Handling

    Wrangler Fortitude HT +1
    62
    Why this score
    SourceWrangler Fortitude HTLatitude Tour
    Reviews found online6362
Scores at a glance
CategoryGoodyear Wrangler Fortitude HTMichelin Latitude Tour
Relative Score 64 67
Dry 64 69
Wet 64 70
Snow 66 66
Comfort 66 67
Noise 67 –
Treadwear 64 65
Handling 63 62

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

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Neutral
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Less important
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Neither tire has a score here yet, so this weight changes nothing.

Important
NoneLessNeutralMoreMost
Neutral
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Recomputed
Headline score

Wrangler Fortitude HT

Latitude Tour

Only categories both tires have data for count toward the headline score.

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Wrangler Fortitude HT

Pros

  • Excellent tread life and durability
  • Quiet and smooth highway ride quality
  • Improved fuel economy compared to all-terrain alternatives

Cons

  • Poor traction in snow, ice, and heavy rain
  • Inadequate performance for off-road or mud environments
  • Reports of vibration and balancing issues in some units
All owner themes in the Wrangler Fortitude HT review

Tire B Latitude Tour

Pros

  • Exceptional tread longevity and durability
  • Very low road noise levels
  • Smooth and comfortable ride quality

Cons

  • Stiff ride characteristics, particularly in colder temperatures
  • Inconsistent tread wear patterns, including premature flaking
  • Limited performance in true winter conditions despite M+S rating
All owner themes in the Latitude Tour review

Specs side by side

Attribute A · Goodyear Wrangler Fortitude HT B · Michelin Latitude Tour
CategoryPremium Touring All Season tireAll Season
Vehicle typeSUV and 4x4SUV and 4x4
Sizes available91
Rim diameters16″ – 18″17″
Tread depth10 - 15/32″—
UTQG680 A B—
SidewallBlack Side Wall - Vertical Serrated Band—
Max pressure50 - 83 psi—

Which one should you actually buy?

Goodyear Wrangler Fortitude HT

Michelin Latitude Tour

Winner: Michelin Latitude Tour — better wet and dry. It leads or ties in every category we score.

Pick tire B Your priority is wet-weather safety

Michelin Latitude Tour scores 70 vs 64 on wet.

Pick tire B You want the most grip on dry roads

Michelin Latitude Tour scores 69 vs 64 on dry.

Tire A · Goodyear Wrangler Fortitude HT
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Tire B · Michelin Latitude Tour
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How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

67

Narrow edge

Latitude Tour

Amazon