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Head-to-head Updated

Goodyear Wrangler All-Terrain Adventure with Kevlar vs Michelin Latitude Tour — Compared

Relative Score (0–100): the weighted average of the categories below, each 60% road tests and 40% owner reviews (comfort 40/60). Based on 0 + 0 road tests and 61 + 9 owner reviews. How we score

Latitude Tour leads, 67–64 Narrow edge

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Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 63

    Dry

    Latitude Tour +5
    68
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 65 (est.)≈ 68 (est.)
    Reviews found online6068

    Wrangler All-Terrain Adventure with Kevlar: 60% × 64.7 (est.) + 40% × 60 = 63

    Latitude Tour: 60% × 68 (est.) + 40% × 68 = 68

    No road tests of dry for Wrangler All-Terrain Adventure with Kevlar. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.41).

    No road tests of dry for Latitude Tour. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.41).

  2. 65

    Wet

    Latitude Tour +4
    69
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 67 (est.)≈ 69 (est.)
    Reviews found online6368

    Wrangler All-Terrain Adventure with Kevlar: 60% × 66.6 (est.) + 40% × 63.2 = 65

    Latitude Tour: 60% × 69.4 (est.) + 40% × 68.4 = 69

    No road tests of wet for Wrangler All-Terrain Adventure with Kevlar. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

    No road tests of wet for Latitude Tour. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

  3. 63

    Snow

    Latitude Tour +3
    66
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 67 (est.)≈ 68 (est.)
    Reviews found online5863

    Wrangler All-Terrain Adventure with Kevlar: 60% × 66.6 (est.) + 40% × 58.1 = 63

    Latitude Tour: 60% × 68.2 (est.) + 40% × 63.1 = 66

    No road tests of snow for Wrangler All-Terrain Adventure with Kevlar. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.32).

    No road tests of snow for Latitude Tour. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.32).

  4. 60

    Comfort

    Latitude Tour +3
    63
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 66 (est.)≈ 67 (est.)
    Reviews found online5660

    Wrangler All-Terrain Adventure with Kevlar: 40% × 66.2 (est.) + 60% × 56.3 = 60

    Latitude Tour: 40% × 66.9 (est.) + 60% × 59.9 = 63

    No road tests of comfort for Wrangler All-Terrain Adventure with Kevlar. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.20).

    No road tests of comfort for Latitude Tour. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.20).

  5. 66

    Noise

    No comparison
    –
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 66 (est.)–
    Reviews found online65–

    Wrangler All-Terrain Adventure with Kevlar: 60% × 66.4 (est.) + 40% × 65.3 = 66

    No road tests of noise for Wrangler All-Terrain Adventure with Kevlar. The test half is the tested tires’ average (66): owners’ noise ratings barely follow the road tests.

  6. 64

    Treadwear

    Level
    64
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Professional tests (TWG score)≈ 65 (est.)≈ 65 (est.)
    Reviews found online6263

    Wrangler All-Terrain Adventure with Kevlar: 60% × 65 (est.) + 40% × 62.2 = 64

    Latitude Tour: 60% × 65.3 (est.) + 40% × 63.2 = 64

    No road tests of treadwear for Wrangler All-Terrain Adventure with Kevlar. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.36).

    No road tests of treadwear for Latitude Tour. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.36).

  7. –

    Handling (owners)

    No comparison
    57
    Why this score
    SourceWrangler All-Terrain Adventure with KevlarLatitude Tour
    Reviews found online–57
Scores at a glance
CategoryGoodyear Wrangler All-Terrain Adventure with KevlarMichelin Latitude Tour
Relative Score 64 67
Dry 63 68
Wet 65 69
Snow 63 66
Comfort 60 63
Noise 66 –
Treadwear 64 64
Handling (owners) – 57

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip starts at “Important”. Treadwear starts at “Neutral” here: road tests measured it for at most one of the two tires, so it rests on owner reviews. Move the sliders and the scores update instantly.

Important
NotLessNeutralImportantMost
Important
NotLessNeutralImportantMost
Neutral
NotLessNeutralImportantMost
Less important
NotLessNeutralImportantMost
Less important
NotLessNeutralImportantMost

Only one of the two tires has a score here, so this weight changes nothing in the head-to-head.

Neutral
NotLessNeutralImportantMost
Less important
NotLessNeutralImportantMost

Only one of the two tires has a score here, so this weight changes nothing in the head-to-head.

Recomputed
Headline score
± 8

Wrangler All-Terrain Adventure with Kevlar

± 8

Latitude Tour

Only categories both tires have data for count toward the headline score.

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Wrangler All-Terrain Adventure with Kevlar

Not enough owner reviews yet to extract themes.

Tire B Latitude Tour

Pros

  • Exceptional tread longevity and durability
  • Very low road noise levels
  • Smooth and comfortable ride quality

Cons

  • Stiff ride characteristics, particularly in colder temperatures
  • Inconsistent tread wear patterns, including premature flaking
  • Limited performance in true winter conditions despite M+S rating
All owner themes in the Latitude Tour review

Specs side by side

Attribute A · Goodyear Wrangler All-Terrain Adventure with Kevlar B · Michelin Latitude Tour
CategoryAll-Terrain tireAll Season
Vehicle typeSUV and 4x4SUV and 4x4
Sizes available281
Rim diameters16″ – 20″17″
Tread depth11 - 15/32″—
UTQG640 - 680 A A - B600 - 720 A B
Treadwear warranty60,000 mi—
SidewallBlack Side Wall - Vertical Serrated Band—
Max pressure50 - 80 psi—

Which one should you actually buy?

Goodyear Wrangler All-Terrain Adventure with Kevlar

Michelin Latitude Tour

Narrow edge: Michelin Latitude Tour — better dry, wet and snow. It leads or ties in every category we score. Michelin Latitude Tour rests on little evidence so far (0 tests, 9 reviews), so read this result as provisional.

Pick tire B You want the most grip on dry roads

Michelin Latitude Tour scores 68 vs 63 on dry.

Pick tire B Your priority is wet-weather safety

Michelin Latitude Tour scores 69 vs 65 on wet.

Pick tire B You drive through snowy winters

Michelin Latitude Tour scores 66 vs 63 on snow.

Pick tire B You want the most comfortable ride

Michelin Latitude Tour scores 63 vs 60 on comfort.

Tire A · Goodyear Wrangler All-Terrain Adventure with Kevlar
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Tire B · Michelin Latitude Tour
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Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Which is better in the wet, Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Michelin Latitude Tour, 69 vs 65 on our wet score.

Which grips better on dry roads, Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Michelin Latitude Tour, 68 vs 63 on our dry score.

Which is better in snow, Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Michelin Latitude Tour, 66 vs 63 on our snow score.

Which is more comfortable, Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Michelin Latitude Tour, 63 vs 60 on our comfort score.

Which lasts longer, Wrangler All-Terrain Adventure with Kevlar or Latitude Tour?

Neither, by our numbers: 64 vs 64 on the treadwear score, within 3 points.

How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Handling is the exception: road tests measure it inside the dry and wet scores, so its own row comes from owner ratings only and starts as less important.

Community buzz from Reddit and forums is shown for context only — it never changes the score. Full methodology