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Yokohama AVID Ascend vs Goodyear Assurance MaxLife — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

AVID Ascend is ahead, 71–63

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Tire AYokohama

AVID Ascend

Premium Touring All Season tire

Tests – · none yet Owners 72 · 80 reviews

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 71

    Dry

    AVID Ascend +7
    64
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7462
  2. 74

    Wet

    AVID Ascend +16
    58
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7554
  3. 65

    Snow

    AVID Ascend +2
    63
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online6359
  4. 71

    Comfort

    AVID Ascend +5
    66
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7362
  5. 69

    Noise

    AVID Ascend +3
    66
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7366
  6. 69

    Treadwear

    AVID Ascend +1
    68
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7169
  7. 74

    Handling

    AVID Ascend +16
    58
    Why this score
    SourceAVID AscendAssurance MaxLife
    Reviews found online7458
Scores at a glance
CategoryYokohama AVID AscendGoodyear Assurance MaxLife
Relative Score 71 63
Dry 71 64
Wet 74 58
Snow 65 63
Comfort 71 66
Noise 69 66
Treadwear 69 68
Handling 74 58

Higher is better. The Relative Score follows your weights below; category scores do not change.

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Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

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Recomputed
Headline score

AVID Ascend

Assurance MaxLife

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A AVID Ascend

Pros

  • Exceptionally low road noise and quiet ride
  • High level of ride comfort and shock absorption
  • Strong wet and dry traction, inspiring confidence in heavy rain

Cons

  • Isolated reports of premature tread wear or not meeting expected mileage
  • Slightly spongy initial feel requiring a brief break-in period
  • Occasional minor wheel slip during hard acceleration in wet or dry conditions
All owner themes in the AVID Ascend review

Tire B Assurance MaxLife

Pros

  • Exceptional tread life and slow wear rate, with potential to reach high mileage milestones
  • Low road noise providing a comfortable ride for passengers
  • Stable and predictable handling for daily commuting

Cons

  • Significantly reduced grip and sudden traction failure in wet conditions or standing water
  • Rubber hardening and losing starting traction over several years of use
  • Sidewall design that leaves rims vulnerable to curb damage
All owner themes in the Assurance MaxLife review

Specs side by side

Attribute A · Yokohama AVID Ascend B · Goodyear Assurance MaxLife
CategoryPremium Touring All Season tirePremium Touring Summer tire
Vehicle typePassenger Car / CrossoverPassenger Car / Crossover
Sizes available146
Rim diameters17″15″ – 20″
Tread depth12/32″11 - 13/32″
UTQG740 A A820 A B
Treadwear warranty75,000 mi85,000 mi
SidewallBlackwallVertical Serrated Band
Max pressure51 psi50 - 51 psi

Which one should you actually buy?

Yokohama AVID Ascend

Goodyear Assurance MaxLife

Winner: Yokohama AVID Ascend — better wet, handling and dry. It leads or ties in every category we score.

Pick tire A Your priority is wet-weather safety

Yokohama AVID Ascend scores 74 vs 58 on wet.

Pick tire A You enjoy sharp, responsive handling

Yokohama AVID Ascend scores 74 vs 58 on handling.

Pick tire A You want the most grip on dry roads

Yokohama AVID Ascend scores 71 vs 64 on dry.

Pick tire A You want the most comfortable ride

Yokohama AVID Ascend scores 71 vs 66 on comfort.

Tire A · Yokohama AVID Ascend
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Tire B · Goodyear Assurance MaxLife
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How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

71

Leads

AVID Ascend

Amazon