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Cooper Endeavor+ vs BFGoodrich Advantage Control — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

Endeavor+ is ahead, 73–67

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Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 76

    Dry

    Endeavor+ +9
    67
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online8166
  2. 75

    Wet

    Endeavor+ +2
    73
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online7775
  3. 62

    Snow

    Advantage Control +4
    66
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online5764
  4. 74

    Comfort

    Endeavor+ +5
    69
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online7868
  5. 70

    Noise

    Endeavor+ +5
    65
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online7564
  6. 73

    Treadwear

    Endeavor+ +13
    60
    Why this score
    SourceEndeavor+Advantage Control
    Professional tests (TWG score)–55
    Reviews found online7868
  7. 76

    Handling

    Endeavor+ +9
    67
    Why this score
    SourceEndeavor+Advantage Control
    Reviews found online7667
Scores at a glance
CategoryCooper Endeavor+BFGoodrich Advantage Control
Relative Score 73 67
Dry 76 67
Wet 75 73
Snow 62 66
Comfort 74 69
Noise 70 65
Treadwear 73 60
Handling 76 67

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

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Recomputed
Headline score

Endeavor+

Advantage Control

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Endeavor+

Pros

  • Affordable price point and overall value compared to premium tier brands
  • Quiet and comfortable ride quality that reduces cabin noise
  • Confident and reliable traction in both wet and dry conditions

Cons

  • Subpar traction and slip in winter weather, snow, or ice for some users
  • Occasional complaints regarding higher-than-expected road noise or a overly firm ride
  • Isolated reports of rapid tread wear or balancing difficulties
All owner themes in the Endeavor+ review

Tire B Advantage Control

Pros

  • Noticeably quieter operation compared to previous high-performance tires
  • Even and long-lasting tread wear
  • Reliable all-weather and daily-driver performance

Cons

  • Dry grip is rated as good rather than great for spirited driving
  • Average steering feedback and comfort levels
  • Limited grip in more severe snow and ice conditions
All owner themes in the Advantage Control review

Specs side by side

Attribute A · Cooper Endeavor+ B · BFGoodrich Advantage Control
Vehicle type—Passenger Car / Crossover
Sizes available4279
Rim diameters16″ – 22″14″ – 21″
Tread depth11 - 13/32″10 - 12/32″
UTQG680 A A - B600 - 700 B A
Treadwear warranty65,000 mi—
SidewallBlack Side Wall - Serrated Black LetteringBlack Side Wall
Max pressure44 - 51 psi44 - 51 psi

Which one should you actually buy?

Cooper Endeavor+

BFGoodrich Advantage Control

Winner: Cooper Endeavor+ — better treadwear, dry and handling. Pick the BFGoodrich Advantage Control if snow matters most to you.

Pick tire A You want the longest tread life

Cooper Endeavor+ scores 73 vs 60 on treadwear.

Pick tire A You want the most grip on dry roads

Cooper Endeavor+ scores 76 vs 67 on dry.

Pick tire A You enjoy sharp, responsive handling

Cooper Endeavor+ scores 76 vs 67 on handling.

Pick tire A You want the most comfortable ride

Cooper Endeavor+ scores 74 vs 69 on comfort.

Tire A · Cooper Endeavor+
Check price on Amazon
Tire B · BFGoodrich Advantage Control
Check price on Amazon

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How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

73

Leads

Endeavor+

Amazon