Head-to-head Updated

Kumho Crugen HP71 vs Goodyear Assurance MaxLife — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

Assurance MaxLife is ahead, 63–51

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Tire AKumho

Crugen HP71

Summer Ultra High Performance tires

Tests – · none yet Owners 42 · 274 reviews

“2026 Pathfinder Tires: 255/60R18 Kumho Crugen HP71 vs 255/50R20 Bridgestone Alenza AS Ultra I think I settled on a configuration that suits our needs but it comes with the upgraded 255/50R20 Bridgestone Alenza AS Ultra tires/rims. The 20" wheels look great but I think the 18" Kumho's with the taller side will be better for the sometimes rough roads (potholes, large bumps, torn up city streets) we drive and for lighter towing. I highly doubt the dealer will exchange them for me but first I wanted to ask if I'm just overthinking this or should I try to trade down for the 18s. For reference I'm completely satisfied driving an outback with 225/60R18 Yokohama Avid GT (controlled, planted) and not happy with a highlander with 235/65R18 (too soft, uncontrolled). I get that these are different vehicles, suspensions, center of gravity, but hopefully it gives you a better idea. Thanks Edit: clarification on towing: fiberglass trailer like Scamp/Casita”

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 47

    Dry

    Assurance MaxLife +17
    64
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online3662
  2. 54

    Wet

    Assurance MaxLife +4
    58
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online4954
  3. 57

    Snow

    Assurance MaxLife +6
    63
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online4859
  4. 55

    Comfort

    Assurance MaxLife +11
    66
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online4062
  5. 57

    Noise

    Assurance MaxLife +9
    66
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online4466
  6. 44

    Treadwear

    Assurance MaxLife +24
    68
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online3069
  7. 55

    Handling

    Assurance MaxLife +3
    58
    Why this score
    SourceCrugen HP71Assurance MaxLife
    Reviews found online5558
Scores at a glance
Kumho Crugen HP71 vs Goodyear Assurance MaxLife: scores by category (0–100)
CategoryKumho Crugen HP71Goodyear Assurance MaxLife
Relative Score 51 63
Dry 47 64
Wet 54 58
Snow 57 63
Comfort 55 66
Noise 57 66
Treadwear 44 68
Handling 55 58

Higher is better. The Relative Score follows your weights below; category scores do not change.

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Headline score

Crugen HP71

Assurance MaxLife

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Crugen HP71

Pros

  • Affordable pricing compared to premium tier brands
  • Quiet and smooth ride quality when new
  • Confident wet-weather traction and performance in heavy rain

Cons

  • Significantly premature tread wear and short lifespan for many users
  • Developing loud road noise or howling as mileage increases
  • Balancing issues and vehicle vibrations
All owner themes in the Crugen HP71 review

Tire B Assurance MaxLife

Pros

  • Exceptional tread life and slow wear rate, with potential to reach high mileage milestones
  • Low road noise providing a comfortable ride for passengers
  • Stable and predictable handling for daily commuting

Cons

  • Significantly reduced grip and sudden traction failure in wet conditions or standing water
  • Rubber hardening and losing starting traction over several years of use
  • Sidewall design that leaves rims vulnerable to curb damage
All owner themes in the Assurance MaxLife review

What real owners are saying

From Reddit, forums and review threads. Not part of our score

Tire A

Kumho Crugen HP71

Mixed

Community sentiment for the Kumho Crugen HP71 (and its EV variant) is mixed, with owners praising its affordability, comfortable ride, and quiet performance on many vehicles. However, a significant number of drivers report disappointingly rapid tread wear—particularly on heavy electric vehicles—as well as occasional noise on coarse surfaces and internal acoustic foam detachment issues.

r/KiaEV9 ·1 upvote ·2026-09-28

“New Tire Woes: Trouble finding XL Load rating. Any advice? 2026 EV9 LLR with 20k miles in SoCal (3 year lease) and the Kumho Crugen HP71 EV wore very quickly despite alignment checks etc early in the lease. Note that these stock tires are 130V with XL load rasting. Most disconcerting is that despite some modest tread left, I hydroplaned on some sprinkler runoff...so I'm not confident in these tires with the upcoming El Nino. This subreddit seems to love the Michelin CrossClimate2 but they don't come in XL load rating in this size. Neither do Defenders. The two main options are: 1. **Hankook iON evo AS SUV** (OE on some EV9s) - But these are seemingly backordered at multiple tire shops. An online vendor cancelled my order despite showing in stock on the site. 2. **Pirelli Scorpion Verde All Season**. **Any advice, and anyone have experience with those Pirellis?**”

r/tires ·1 upvote ·2026-08-04

“Kumho Crugen HP71 vs HP71 EV? Ended up with a screw in the shoulder of my rear driver side tire, leaking around 1PSI per hour, most likely not in a repairable spot. My current tires are about a year old, have around 13k miles on them, and tread wear on them is between 7/32 and 8/32. Purchased a used (no plugs or patched/never repaired) tire with 8/32 tread remaining thinking it would be a direct swap but once it got here I realized that the original tires are Kumho Crugen HP71 EV tires as opposed to this one being a Kumho Crugen HP71 (both 235/55/r19/101H). The car is an AWD Kia EV 6, so separate motors for front axel and rear axel but more simple setup than a fancy ICE AWD. At the rate of wear on these I probably have around 1.5-2 years (~20k miles) remaining on the original three tires before they will need to be replaced anyways. Is the difference between the regular HP71 and HP71 EV so different that I can't use this tire for a year? I believe the EV version has some foam in it to reduce noise, and supposedly it has 24% lower rolling resistance but it seems like that marketing is based on a generic tire and not necessarily the non-EV HP71 tire. Thanks!”

r/AskAMechanic ·1 upvote ·2026-07-26

“I need a new tire, right? 215/55R18 Kumho Crugen HP71 tire showing cords on the outer sidewall. I need a new tire, right? Edit: I’m thinking about replacing just this one tire, 2023 CX-30 AWD. Tires were new Oct 2025 and have 7mm tread depth left. According to the spec sheet, this new tire would have 7.9mm of depth. Can I get away with one tire? Edit 2: Existing vs new tires would have ~1mm of difference in tread depth Read more”

Top themes
#Rapid tread wear#Affordable price value#Cabin noise levels#Ride comfort#EV tire performance#Acoustic foam issues#OEM tire replacement

Based on 51 community posts

Tire B

Goodyear Assurance MaxLife

We haven't collected enough community discussion about this tire yet.

Specs side by side

Attribute A · Kumho Crugen HP71 B · Goodyear Assurance MaxLife
CategorySummer Ultra High Performance tiresPremium Touring Summer tire
Vehicle typeSUV and 4x4Passenger Car / Crossover
Sizes available6346
Rim diameters16″ – 22″15″ – 20″
Tread depth9.9/32″11 - 13/32″
UTQG640 A A820 A B
Treadwear warranty65,000 mi85,000 mi
SidewallBlackwallVertical Serrated Band
Max pressure51 psi50 - 51 psi

Which one should you actually buy?

Kumho Crugen HP71

Goodyear Assurance MaxLife

Winner: Goodyear Assurance MaxLife — better treadwear, dry and comfort. It leads or ties in every category we score.

Pick tire B You want the longest tread life

Goodyear Assurance MaxLife scores 68 vs 44 on treadwear.

Pick tire B You want the most grip on dry roads

Goodyear Assurance MaxLife scores 64 vs 47 on dry.

Pick tire B You want the most comfortable ride

Goodyear Assurance MaxLife scores 66 vs 55 on comfort.

Pick tire B You want a quieter cabin

Goodyear Assurance MaxLife scores 66 vs 57 on noise.

Tire A · Kumho Crugen HP71
Tire B · Goodyear Assurance MaxLife

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How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

63

Leads

Assurance MaxLife

Amazon