Hankook Icebear W300 looks discontinued: no new owner reviews or road tests in five years and no current EU tyre label.

Head-to-head Updated

Bridgestone Alenza AS Ultra vs Hankook Icebear W300 — Compared

Relative Score (0–100): the weighted average of the categories below, each 60% road tests and 40% owner reviews (comfort 40/60). Based on 0 + 0 road tests and 13 + 10 owner reviews. How we score

Alenza AS Ultra leads, 65–62 Narrow edge

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Hankook Icebear W300
Tire BHankook

Icebear W300

Winter

± 8Provisional

Tests – · none yet Owners 58 · 10 reviews

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 66

    Dry

    Alenza AS Ultra +4
    62
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 67 (est.)≈ 64 (est.)
    Reviews found online6558

    Alenza AS Ultra: 60% × 67 (est.) + 40% × 65.4 = 66

    Icebear W300: 60% × 63.9 (est.) + 40% × 58.1 = 62

    No road tests of dry for Alenza AS Ultra. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.42).

    No road tests of dry for Icebear W300. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.42).

  2. 70

    Wet

    Alenza AS Ultra +8
    62
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 70 (est.)≈ 64 (est.)
    Reviews found online6959

    Alenza AS Ultra: 60% × 69.9 (est.) + 40% × 69.2 = 70

    Icebear W300: 60% × 64.4 (est.) + 40% × 59.2 = 62

    No road tests of wet for Alenza AS Ultra. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

    No road tests of wet for Icebear W300. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

  3. 70

    Snow

    No comparison
    –
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 70 (est.)–
    Reviews found online69–

    Alenza AS Ultra: 60% × 70.3 (est.) + 40% × 69.4 = 70

    No road tests of snow for Alenza AS Ultra. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.37).

  4. 65

    Comfort

    Alenza AS Ultra +4
    61
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 68 (est.)≈ 67 (est.)
    Reviews found online6357

    Alenza AS Ultra: 40% × 68 (est.) + 60% × 62.9 = 65

    Icebear W300: 40% × 66.9 (est.) + 60% × 56.9 = 61

    No road tests of comfort for Alenza AS Ultra or Icebear W300. The test half is the tested tires’ average (69): owners’ comfort ratings barely follow the road tests.

  5. 63

    Noise

    No comparison
    –
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 67 (est.)–
    Reviews found online56–

    Alenza AS Ultra: 60% × 66.6 (est.) + 40% × 56.4 = 63

    No road tests of noise for Alenza AS Ultra. The test half is the tested tires’ average (67): owners’ noise ratings barely follow the road tests.

  6. 54

    Treadwear

    Icebear W300 +7
    61
    Why this score
    SourceAlenza AS UltraIcebear W300
    Professional tests (TWG score)≈ 59 (est.)≈ 63 (est.)
    Reviews found online4657

    Alenza AS Ultra: 60% × 59.1 (est.) + 40% × 46.2 = 54

    Icebear W300: 60% × 63 (est.) + 40% × 57.3 = 61

    No road tests of treadwear for Alenza AS Ultra. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.35).

    No road tests of treadwear for Icebear W300. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.35).

  7. 63

    Handling (owners)

    Alenza AS Ultra +2
    61
    Why this score
    SourceAlenza AS UltraIcebear W300
    Reviews found online6361
Scores at a glance
Bridgestone Alenza AS Ultra vs Hankook Icebear W300: scores by category (0–100)
CategoryBridgestone Alenza AS UltraHankook Icebear W300
Relative Score 65 62
Dry 66 62
Wet 70 62
Snow 70 –
Comfort 65 61
Noise 63 –
Treadwear 54 61
Handling (owners) 63 61

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip starts at “Important”. Treadwear starts at “Neutral” here: road tests measured it for at most one of the two tires, so it rests on owner reviews. Move the sliders and the scores update instantly.

Important
NotLessNeutralImportantMost
Important
NotLessNeutralImportantMost
Neutral
NotLessNeutralImportantMost

Only one of the two tires has a score here, so this weight changes nothing in the head-to-head.

Less important
NotLessNeutralImportantMost
Less important
NotLessNeutralImportantMost

Only one of the two tires has a score here, so this weight changes nothing in the head-to-head.

Neutral
NotLessNeutralImportantMost
Less important
NotLessNeutralImportantMost
Recomputed
Headline score
± 8

Alenza AS Ultra

± 8

Icebear W300

Only categories both tires have data for count toward the headline score.

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Alenza AS Ultra

Pros

  • Strong traction on both wet and dry road surfaces
  • Improved ride comfort and handling compared to some factory-installed alternatives
  • Capable performance in varied weather conditions for some users

Cons

  • Reports of premature tread wear and short service life
  • Noticeable road noise compared to other premium tires
  • Inconsistent performance in severe winter conditions, particularly on ice and deep snow
All owner themes in the Alenza AS Ultra review

Tire B Icebear W300

Pros

  • Outstanding traction and mobility in deep and compacted snow
  • Predictable and progressive handling characteristics
  • High value-to-performance ratio in winter conditions

Cons

  • Weak performance in wet and slushy conditions
  • Rapid tread wear, particularly in warmer temperatures
  • Limited dry-weather feedback and handling precision
All owner themes in the Icebear W300 review

Specs side by side

Attribute A · Bridgestone Alenza AS Ultra B · Hankook Icebear W300
CategoryAll SeasonWinter
Vehicle typeSUV and 4x4Passenger Car / Crossover
Sizes available46—
Rim diameters16″ – 22″—
Tread depth10/32″—
UTQG800 A A—
Treadwear warranty80,000 mi—
SidewallBlackwall—
Max pressure44 psi—

Which one should you actually buy?

Bridgestone Alenza AS Ultra

Hankook Icebear W300

Narrow edge: Bridgestone Alenza AS Ultra — better wet, dry and comfort. Pick the Hankook Icebear W300 if treadwear matters most to you. Bridgestone Alenza AS Ultra rests on little evidence so far (0 tests, 13 reviews), so read this result as provisional. Hankook Icebear W300 rests on little evidence so far (0 tests, 10 reviews), so read this result as provisional.

Pick tire A Your priority is wet-weather safety

Bridgestone Alenza AS Ultra scores 70 vs 62 on wet.

Pick tire B You want the longest tread life

Hankook Icebear W300 scores 61 vs 54 on treadwear.

Pick tire A You want the most grip on dry roads

Bridgestone Alenza AS Ultra scores 66 vs 62 on dry.

Pick tire A You want the most comfortable ride

Bridgestone Alenza AS Ultra scores 65 vs 61 on comfort.

Tire A · Bridgestone Alenza AS Ultra
Tire B · Hankook Icebear W300

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Alenza AS Ultra or Icebear W300?

Which is better in the wet, Alenza AS Ultra or Icebear W300?

Bridgestone Alenza AS Ultra, 70 vs 62 on our wet score.

Which grips better on dry roads, Alenza AS Ultra or Icebear W300?

Bridgestone Alenza AS Ultra, 66 vs 62 on our dry score.

Which is more comfortable, Alenza AS Ultra or Icebear W300?

Bridgestone Alenza AS Ultra, 65 vs 61 on our comfort score.

Which lasts longer, Alenza AS Ultra or Icebear W300?

Hankook Icebear W300, 61 vs 54 on our treadwear score.

How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Handling is the exception: road tests measure it inside the dry and wet scores, so its own row comes from owner ratings only and starts as less important.

Community buzz from Reddit and forums is shown for context only — it never changes the score. Full methodology