Head-to-head Updated

Bridgestone Turanza EL440 vs Michelin Latitude Tour HP — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

Latitude Tour HP is ahead, 59–40

Add your size for an exact match
/R

Both Amazon links then search this exact size.

TireWheelGuide may earn a commission from purchases made through these links.

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 38

    Dry

    Latitude Tour HP +22
    60
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online2255
  2. 43

    Wet

    Latitude Tour HP +17
    60
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online3357
  3. 46

    Snow

    Latitude Tour HP +15
    61
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online3055
  4. 46

    Comfort

    Latitude Tour HP +18
    64
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online2459
  5. 52

    Noise

    No comparison
    –
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online31–
  6. 39

    Treadwear

    Latitude Tour HP +20
    59
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online2155
  7. 28

    Handling

    Latitude Tour HP +25
    53
    Why this score
    SourceTuranza EL440Latitude Tour HP
    Reviews found online2853
Scores at a glance
Bridgestone Turanza EL440 vs Michelin Latitude Tour HP: scores by category (0–100)
CategoryBridgestone Turanza EL440Michelin Latitude Tour HP
Relative Score 40 59
Dry 38 60
Wet 43 60
Snow 46 61
Comfort 46 64
Noise 52 –
Treadwear 39 59
Handling 28 53

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

Important
NoneLessNeutralMoreMost
Important
NoneLessNeutralMoreMost
Neutral
NoneLessNeutralMoreMost
Less important
NoneLessNeutralMoreMost
Less important
NoneLessNeutralMoreMost

Neither tire has a score here yet, so this weight changes nothing.

Important
NoneLessNeutralMoreMost
Neutral
NoneLessNeutralMoreMost
Recomputed
Headline score

Turanza EL440

Latitude Tour HP

Only categories both tires have data for count toward the headline score.

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Turanza EL440

Pros

  • Precise steering response and good handling on dry roads
  • Quiet and comfortable ride quality when brand new
  • Strong initial road grip for daily commuting

Cons

  • Significantly premature tread wear, with many users needing replacements between 20,000 and 30,000 miles
  • Excessive and worsening road noise as the tires age
  • Poor wet-weather traction and a tendency to understeer in corners
All owner themes in the Turanza EL440 review

Tire B Latitude Tour HP

Pros

  • Excellent ride comfort and low road noise
  • Strong dry-weather handling and steering response
  • High durability and longevity for specific vehicle applications

Cons

  • Premature sidewall cracking and deterioration
  • Inconsistent tread life across different vehicle models
  • Poor traction and predictability in wet or snowy conditions
All owner themes in the Latitude Tour HP review

Specs side by side

Attribute A · Bridgestone Turanza EL440 B · Michelin Latitude Tour HP
CategorySummerAll Season
Vehicle typePassenger Car / CrossoverSUV and 4x4
Sizes available97
Rim diameters16″ – 19″16″ – 20″
Tread depth10/32″—
UTQG480 A A—
Treadwear warranty50,000 mi—
SidewallBlackwall—
Max pressure51 psi—

Which one should you actually buy?

Bridgestone Turanza EL440

Michelin Latitude Tour HP

Winner: Michelin Latitude Tour HP — better handling, dry and treadwear. It leads or ties in every category we score.

Pick tire B You enjoy sharp, responsive handling

Michelin Latitude Tour HP scores 53 vs 28 on handling.

Pick tire B You want the most grip on dry roads

Michelin Latitude Tour HP scores 60 vs 38 on dry.

Pick tire B You want the longest tread life

Michelin Latitude Tour HP scores 59 vs 39 on treadwear.

Pick tire B You want the most comfortable ride

Michelin Latitude Tour HP scores 64 vs 46 on comfort.

Tire A · Bridgestone Turanza EL440
Tire B · Michelin Latitude Tour HP

TireWheelGuide may earn a commission from purchases made through these links.

How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

59

Leads

Latitude Tour HP

Amazon