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Head-to-head Updated

Bridgestone Turanza ER300 vs Firestone FR710 — Compared

Relative Score (0–100): 60% professional tests, 40% owner reviews.

Turanza ER300 is ahead, 67–48

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Tire BFirestone

FR710

Tests – · none yet Owners 38 · 30 reviews

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 67

    Dry

    Turanza ER300 +22
    45
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6732
  2. 69

    Wet

    Turanza ER300 +22
    47
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6939
  3. 65

    Snow

    Turanza ER300 +15
    50
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6237
  4. 66

    Comfort

    Turanza ER300 +15
    51
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6334
  5. 68

    Noise

    Turanza ER300 +8
    60
    Why this score
    SourceTuranza ER300FR710
    Reviews found online7050
  6. 66

    Treadwear

    Turanza ER300 +16
    50
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6740
  7. 65

    Handling

    Turanza ER300 +26
    39
    Why this score
    SourceTuranza ER300FR710
    Reviews found online6539
Scores at a glance
CategoryBridgestone Turanza ER300Firestone FR710
Relative Score 67 48
Dry 67 45
Wet 69 47
Snow 65 50
Comfort 66 51
Noise 68 60
Treadwear 66 50
Handling 65 39

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

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Recomputed
Headline score

Turanza ER300

FR710

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Turanza ER300

Pros

  • Exceptional tread life and longevity
  • Reliable dry and wet grip when relatively new
  • Stable, predictable highway handling and straight-line tracking

Cons

  • High road noise and noticeable tire roar, especially on coarser asphalt
  • Firm, sometimes harsh ride quality with stiff sidewalls
  • Deterioration of wet grip and increased ABS/TCS activation as the tread wears down
All owner themes in the Turanza ER300 review

Tire B FR710

Not enough owner reviews yet to extract themes.

Specs side by side

Attribute A · Bridgestone Turanza ER300 B · Firestone FR710
CategorySummer—
Vehicle typePassenger Car / CrossoverPassenger Car / Crossover
Sizes available234
Rim diameters14″ – 19″15″ – 18″
Tread depth9/32″11/32″
UTQG320 A A560 A B
Treadwear warranty—65,000 mi
SidewallBlackwallBlackwall
Max pressure—44 psi

Which one should you actually buy?

Bridgestone Turanza ER300

Firestone FR710

Winner: Bridgestone Turanza ER300 — better handling, dry and wet. It leads or ties in every category we score.

Pick tire A You enjoy sharp, responsive handling

Bridgestone Turanza ER300 scores 65 vs 39 on handling.

Pick tire A You want the most grip on dry roads

Bridgestone Turanza ER300 scores 67 vs 45 on dry.

Pick tire A Your priority is wet-weather safety

Bridgestone Turanza ER300 scores 69 vs 47 on wet.

Pick tire A You want the longest tread life

Bridgestone Turanza ER300 scores 66 vs 50 on treadwear.

Tire A · Bridgestone Turanza ER300
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Tire B · Firestone FR710
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How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Community buzz from Reddit and forums is shown for context only — it never changes the score.

67

Leads

Turanza ER300

Amazon