Bridgestone Turanza GR90 looks discontinued: no new owner reviews or road tests in five years and no current EU tyre label.

Head-to-head Updated

Bridgestone Turanza GR90 vs Falken ZE914 — Compared

Relative Score (0–100): the weighted average of the categories below, each 60% road tests and 40% owner reviews (comfort 40/60). Based on 0 + 0 road tests and 21 + 100 owner reviews. How we score

ZE914 leads, 75–73 Narrow edge

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Falken ZE914
Tire BFalken

ZE914

Summer

± 8

Tests – · none yet Owners 78 · 100 reviews

Category by category

Relative Score per category, 0–100. Open “Why this score” for the tests and owner ratings behind it.

  1. 70

    Dry

    ZE914 +6
    76
    Why this score
    SourceTuranza GR90ZE914
    Professional tests (TWG score)≈ 70 (est.)≈ 73 (est.)
    Reviews found online7281

    Turanza GR90: 60% × 69.5 (est.) + 40% × 71.8 = 70

    ZE914: 60% × 73.2 (est.) + 40% × 80.6 = 76

    No road tests of dry for Turanza GR90. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.41).

    No road tests of dry for ZE914. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.41).

  2. 78

    Wet

    Turanza GR90 +1
    77
    Why this score
    SourceTuranza GR90ZE914
    Professional tests (TWG score)≈ 76 (est.)≈ 75 (est.)
    Reviews found online8179

    Turanza GR90: 60% × 76.5 (est.) + 40% × 81.3 = 78

    ZE914: 60% × 75.5 (est.) + 40% × 79.4 = 77

    No road tests of wet for Turanza GR90. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

    No road tests of wet for ZE914. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.55).

  3. 76

    Comfort

    Turanza GR90 +3
    73
    Why this score
    SourceTuranza GR90ZE914
    Professional tests (TWG score)≈ 71 (est.)≈ 70 (est.)
    Reviews found online8074

    Turanza GR90: 40% × 70.9 (est.) + 60% × 79.9 = 76

    ZE914: 40% × 69.8 (est.) + 60% × 74.4 = 73

    No road tests of comfort for Turanza GR90. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.20).

    No road tests of comfort for ZE914. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.20).

  4. 67

    Treadwear

    ZE914 +5
    72
    Why this score
    SourceTuranza GR90ZE914
    Professional tests (TWG score)≈ 67 (est.)≈ 70 (est.)
    Reviews found online6776

    Turanza GR90: 60% × 66.6 (est.) + 40% × 66.6 = 67

    ZE914: 60% × 69.9 (est.) + 40% × 76 = 72

    No road tests of treadwear for Turanza GR90. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.36).

    No road tests of treadwear for ZE914. The test half is estimated from the owner ratings, as far as owners and testers agree (correlation 0.36).

  5. 77

    Handling (owners)

    Level
    77
    Why this score
    SourceTuranza GR90ZE914
    Reviews found online7777
Scores at a glance
Bridgestone Turanza GR90 vs Falken ZE914: scores by category (0–100)
CategoryBridgestone Turanza GR90Falken ZE914
Relative Score 73 75
Dry 70 76
Wet 78 77
Comfort 76 73
Treadwear 67 72
Handling (owners) 77 77

Higher is better. The Relative Score follows your weights below; category scores do not change.

Weight the categories that matter to you

Wet grip starts at “Important”. Treadwear starts at “Neutral” here: road tests measured it for at most one of the two tires, so it rests on owner reviews. Move the sliders and the scores update instantly.

Important
NotLessNeutralImportantMost
Important
NotLessNeutralImportantMost
Less important
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Neutral
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Less important
NotLessNeutralImportantMost
Recomputed
Headline score
± 8

Turanza GR90

± 8

ZE914

Pros, cons & observations

Themes extracted from owner reviews found online — not the opinion of TireWheelGuide.

Tire A Turanza GR90

Pros

  • Exceptional cabin quietness and low road noise
  • Strong dry and wet handling performance
  • High levels of ride comfort

Cons

  • Increased noise levels as the tread wears down
  • Inconsistent tread life longevity across different vehicle types
  • Stiff sidewalls may reduce comfort on certain compact vehicles
All owner themes in the Turanza GR90 review

Tire B ZE914

Pros

  • Exceptional value for money compared to premium competitors
  • Strong, predictable grip in both dry and wet conditions
  • Progressive handling characteristics that provide driver confidence

Cons

  • Reports of increased road noise, particularly as the tread wears down
  • Inconsistent tread life, with some users experiencing premature wear
  • Occasional reports of poor wet-weather traction on specific high-torque or lightweight sports vehicles
All owner themes in the ZE914 review

Specs side by side

Attribute A · Bridgestone Turanza GR90 B · Falken ZE914
CategoryAll SeasonSummer
Vehicle typePassenger Car / CrossoverPassenger Car / Crossover
UTQG—320 A - B A

Which one should you actually buy?

Bridgestone Turanza GR90

Falken ZE914

Narrow edge: Falken ZE914 — better dry and treadwear. Pick the Bridgestone Turanza GR90 if comfort matters most to you.

Pick tire B You want the most grip on dry roads

Falken ZE914 scores 76 vs 70 on dry.

Pick tire B You want the longest tread life

Falken ZE914 scores 72 vs 67 on treadwear.

Pick tire A You want the most comfortable ride

Bridgestone Turanza GR90 scores 76 vs 73 on comfort.

Tire A · Bridgestone Turanza GR90
Tire B · Falken ZE914

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Turanza GR90 or ZE914?

Which is better in the wet, Turanza GR90 or ZE914?

Neither, by our numbers: 78 vs 77 on the wet score, within 3 points.

Which grips better on dry roads, Turanza GR90 or ZE914?

Falken ZE914, 76 vs 70 on our dry score.

Which is more comfortable, Turanza GR90 or ZE914?

Bridgestone Turanza GR90, 76 vs 73 on our comfort score.

Which lasts longer, Turanza GR90 or ZE914?

Falken ZE914, 72 vs 67 on our treadwear score.

How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements), each result compared with every other tire in the same test and newer tests counting more. 40% comes from owner reviews found online, adjusted for how generously each site rates. Both use one scale: the average tested tire gets 70, the best 100. When a tire has only one of the two, the missing half is estimated from the other and the score stays closer to average; with no road test and fewer than five owner reviews it gets no score yet.

Handling is the exception: road tests measure it inside the dry and wet scores, so its own row comes from owner ratings only and starts as less important.

Community buzz from Reddit and forums is shown for context only — it never changes the score. Full methodology